The “mulitple listing system”, called the MLS, gives the broadest exposure possible to homes for sale. In today’s competitive market, you need the most marketing exposure possible, but attempting to sell without the benefit of the MLS can be a like trying to sell shares of stock without the stock exchange. Or, proverbially, “like trying to find a needle in a haystack”. Advertising to the public is a high cost proposition and since you only have one property to sell, the economies of scale work against you. Realtors® have the benefit of having thousands of properties to sell. The MLS creates an efficient marketing system through which Realtors® can cooperate to assist each other in selling each other’s listings.
And through the Realtors® trade organization, the National Association of Realtors®, an MLS listing also gets exposure on Realtor.com, the nation’s leading real estate web portal, you’ll reach even more potential buyers when your property is listed in the MLS by owner. According to a recent survey, over 75% of buyers now start their search for a home on the Internet, most of them on Realtor.com.
Now you can list your home or property in the same MLS used by Realtors® without having to pay a listing commission. List by owner on the MLS with a flat fee MLS listing company like Bloomkey® and you can have the best of both worlds. More exposure to help you sell your home for the highest possible price and still retain the right to sell on your own and not pay a commission.
By admin
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Posted in Flat Fee MLS, Local MLS, MLS, MLS, MLS Service, MLS entry, Real Estate, by owner, flat fee MLS borkers, flat fee MLS companies, flat fee mls broker, flat fee mls brokers, flat fee mls company, flat fee mls listing, home sale, home sales, home seller, home sellers, home selling, home selling alternatives, limited service providers, limited service real estate, list house, list property, listing agent, listing broker, low cost real estate, mls entry only, mls listing, mls listing service, mls listings, mls only, multi list, multiple listing, multiple listing service, mutliple listing service
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Tagged by owner mls, Flat Fee MLS, mls listing, real estate marketing
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Alternative Brokerage Models stand to gain from proposed legislation
Throughout the past several years, "limited service" legislation has generally meant "bad news" for consumers and limited service brokers who seek to offer low cost alternatives to the traditional brokerage model. Now the Virginia Association of Realtors is making a legislative proposal that may actually benefit consumers and limited service brokerage companies alike.
Unlike traditional brokerage companies charging relatively large real estate commissions for a full range of services, limited service brokers offer a menu of services from which to choose and provide consumers with a cost effective means of retaining control of their property sale while still benefiting from the important tools that real estate agents possess, such as listing in the Mulitple Listing Service.
Current real estate law in Virginia requires agents to perform a set of minimum services in order to engage in an agency relationship. The new law would create a new class of agency relationship called "limited service agency" which would allow brokers to provide fewer services, generally for a reduced rate. According to Scott Brunner, CEO for the Virginia Association of Realtors, the proposed legislation "absolutely legitimizes the discount brokerage model that has taken such flack in other states."
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