Free For Sale By Owner Home Sale Guide

Bloomkey.com announced today to the release of the 2011 edition of it’s for sale by owner (FSBO) home selling guide, “The Key”. Visitors to Bloomkey.com can now receive this important guide to selling ‘just like the professionals’ for free in Adobe® PDF format.

Packed with home selling tips, tactics and information, “The Key” to selling your home for sale by owner gives home sellers the edge in today’s real estate market. Written by Bloomkey’s broker, Lawrence Bunnell, “The Key” represents the over 25 year experience of one of the nation’s top selling real estate brokers and a leader in innovative real estate marketing.

Most FSBO home sellers lack the experience and knowledge to adequately prepare for navigating the entire real estate transaction process. “The Key” was written to give you that knowledge. Everything you need to know about selling a home by owner – from preparing your home for sale, pricing a property to sell, handling showings, contracts and negotiations and more.

To download your free copy of “The Key”, visit, www.Bloomkey.com today and look for the “FREE FSBO Home Selling Guide” link at the bottom of the home page.

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How to Sell By Owner in 2011

Most home sellers who are looking to sell real estate in 2011 are hoping to take advantage of a rebounding market. A recent analysis by National Association of Realtors Chief Economist, Lawrence Yung, indicates that a market rebound is indeed in progress. November statistics showed that home sales are again on the rise.

For Sale By Owner Home Selling TipsSelling by owner can be a challenge in any market, but today’s economic climate presents some advantages to years past. The Internet real estate industry has matured and more choices are available to assist by owner sellers than ever before. Online real estate classified companies abound and the choices can be a little overwhelming. But, perhaps the first step is start at the beginning.

Before making a decision on how to sell by owner it’s helpful to break down the real estate sales transaction into its component parts. The reason so many for sale by owner sellers fail is that they inadequately assess the time and energy required to sell a home. Having only 1 home to sell every 3-5 years on average, the typical for sale by owner overlooks steps that are key to prepaing a home for sale.

  1. Pricing A Home to Sell
  2. Preparing a Home to Sell
  3. Preparing a Marketing Plan and Budget
  4. Marketing Your Home
  5. Preparing to Show your Home
  6. Showing a Home For Sale
  7. Negotiating with Home Buyers
  8. Pre-qualifying Home Buyers
  9. Preparing and Writing a Real Estate Contract
  10. Understanding Contingencies and Kick-Outs
  11. Handling Inspections and Repairs
  12. Navigating the Closing/Escrow Process
  13. Moving and Settlement

Each of these steps takes careful preparation for a successful sale. If you’re ready to start the selling process, make sure you’ve got a good handle on what comparable homes are selling for and how you house stacks up to the competition. Pricing is probably the most important aspect of selling a home by owner. Too many owners get caught up in the things they’ve done to the property and have a hard time being objective. The best selling time is uring the intital phase of listing, so be sure to be at market value in a competitive market.

Take care to get your home in top showing condition before offering it up for sale. Take a look at some model new construction homes to get a feel for what’s current as far as decorating and amenities. Attend nearby Open Houses to see what the competition’s up to.

When it’s time to start marketing your home, do some research to find out what the best marketing avenues are for real estate. Currently Yahoo! Real Estate and Realtor.com are the top real estate search sites with over 6% market share each. Many classified sites don’t offer the national and local marketing exposure you need to attract enough buyers. For more information on this, check out the FSBO marketing options at www.bloomkey.com. For as little as $1.00 per day, you can now get as much or more exposure as properties listed by real estate agentss charging 6% of your homes value.

The outlook for sale by owner home sellers is much better for 2011. With a little research, preparation and the right marketing partner you can sell your home and keep more of your home’s equity. Good luck!

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List on Realtor.com

List your home or property on Realtor.com and you gain access to the nation’s number 1 real estate website. Go through Bloomkey.com and you’ll save thousands over traditional real estate companies listing on Realtor.com.

Realtor.com is the official website of the National Association of Realtors ®. Because of it’s close association with real estate agents’ national trade group, Realtor.com has access to over 4 million property listings from over 900 Multiple Listing Services ( MLS‘s ) from around the country. Since Realtor.com has more listings than any other website, due to it’s being fed new property listings daily from thousands of MLSs, it has become the favorite real estate shopping site for home buyers according to monthly reports from Internet traffic monitoring company Hitwise.com. In combination with parent company Move, Inc.’s, other web properties, Realtor.com reaches over 9 million unique visitors each month.

Until now, the only way to advertise on Realtor.com was through a traditional or discount real estate broker, often charging 5-7% of your property’s value. Today, however, Bloomkey.com, the Internet’s leader in innovative real estate marketing, provides Realtor.com property advertising for about a dollar a day! MLS and Realtor.com listing packages start at just $199.00 for 6 months. Compare that with classified advertising and you’ll quickly realize that you’re exposing your property to millions of potential homebuyers for just a fraction of the cost. There’s simply no more cost effective way to sell real estate in today’s Internet driven economy.

For more information on how you can advertise your property on Realtor.com and the other leading real estate websites, like Trulia.com, Zillow.com, AOL ® Real Estate, Yahoo! Real Estate and more, visit Bloomkey.com.

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For Sale By Owner Advertising

For sale by owner advertising has changed along with the real estate marketing landscape in general. Today’s marketing of real estate has expanded signficantly from a “sign in the yard and an ad in the paper”. Internet advertising allows by owner sellers access to distribution channels that circumnavigate the globe. What used to cost home sellers a good deal of money with very limited reach has now become far more cost efficient along with the ability to reach millions of potential buyers.

Bloomkey now offers for sale by owner sellers the option of several marketing distribution channels from which to launch a property marketing campaign.

  • The Multiple Listing Service, or MLS, offers sellers access to the real estate agents and brokers in their local areas.
  • The Broker IDX is a system through which brokers who own real estate websites show properties that are listed in the MLS to the public.
  • Realtor.com, the nation’s number 1 ranked website, has it’s own set of distribution partners who receive and display property listing data.
  • ListHub is a company that aggregates data from MLSs around the country and sends that information to leading real estate websites like Yahoo Real Estate, AOL Real Estate, Walmart, Vast and many others.
  • Bloomkey has it’s own distribution partnerships with websites like Zillow.com, Trulia.com, Google and many others.

Companies like Bloomkey give by owner sellers a one-stop marketing resource for selling real estate. Instead of hunting all over the Internet for property listing websites, sellers can enter their property information and upload photos one time and have their properties appear on all of the major real estate marketing distribution channels. In fact, many of the leading distribution channels are not avaialble to the public directly. Companies like Bloomkey make marketing properties for sale an economical and time savings venture.

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By Owner MLS Listing

The “mulitple listing system”, called the MLS, gives the broadest exposure possible to homes for sale. In today’s competitive market, you need the most marketing exposure possible, but attempting to sell without the benefit of the MLS can be a like trying to sell shares of stock without the stock exchange. Or, proverbially, “like trying to find a needle in a haystack”. Advertising to the public is a high cost proposition and since you only have one property to sell, the economies of scale work against you. Realtors® have the benefit of having thousands of properties to sell. The MLS creates an efficient marketing system through which Realtors® can cooperate to assist each other in selling each other’s listings.

And through the Realtors® trade organization, the National Association of Realtors®, an MLS listing also gets exposure on Realtor.com, the nation’s leading real estate web portal, you’ll reach even more potential buyers when your property is listed in the MLS by owner. According to a recent survey, over 75% of buyers now start their search for a home on the Internet, most of them on Realtor.com.

Now you can list your home or property in the same MLS used by Realtors® without having to pay a listing commission. List by owner on the MLS with a flat fee MLS listing company like Bloomkey® and you can have the best of both worlds. More exposure to help you sell your home for the highest possible price and still retain the right to sell on your own and not pay a commission.

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